UIBS, Antwerp.
We are a mid-sized company looking to concern a software program to initiate our Customer dealing Management Department and associated branches.
The transition to a customer-focused business dodging continues to gain momentum, as it provides more opportunity than ever to elbow grease profitable revenue growth
Our enthronization budget is £20 million. The four possibilities are:
visionary - Hyperion
IBM- Cognos
SAP- Business Objects
SAS
In the pursual paper I hope to convince you as to wherefore IBM is the best choice for our company. An overview of the SWOT of each of the four options is given.
Oracle is an extremely large multinational software developer. They are in the first place establish in the US thought they do arrive at offices and labs worldwide. The basis of their services is:
* It is industry specific
* Minimum disruptions
* Risk of investment is low and ROI is high
* Oracle looks into the future and plans for it today
* Vast schoolings programs world-wide
* They do bemuse a large amount of midsized clients
* However, their solutions are not as user friendly as others available
* One of the challenges that CRM systems face is brusk usability.
With a difficult interface for a user to navigate, carrying out can be fragmented or not only complete.
* The Seibel Loyalty program which is part of the CRM has not been well real and faced many adjustment problems
* The company is US based and has a US culture which is not always unvarying with European or Asian work approaches. Dealing with customers is a company culture tactic and the methods must be aline to the needs of the customer and not of the provider. Their direct approach whitethorn not be the most effective way for us to deal with our customers.
* The Oracle software takes longer to learn (higher training costs)
* The SQL server does not work as well
* great bundles (ANN) still need to be updated
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